THE STARS GROUP BEGINS EXECUTING U.S. STRATEGY AS PART OF LANDMARK AGREEMENT WITH FOX SPORTS
TORONTO – September 17, 2019 – The Stars Group Inc. (Nasdaq: TSG) (TSX: TSGI) today announced that over the last two weeks it has successfully executed on initial stages of its U.S. strategy, with the launch of FOX Bet in New Jersey and Pennsylvania, and FOX Sports Super 6 nationwide.
The FOX Bet products in New Jersey and Pennsylvania offer fans the opportunity to legally and responsibly place real-money wagers on the outcome of a wide range of live sports and special events, including football, basketball, baseball, hockey, motor sports, golf, tennis and soccer.
FOX Sports Super 6, a free-to-play sports prediction game that offers players the chance to win hundreds of thousands of dollars in cash each week, also launched nationwide on September 7. With the FOX Sports Super 6 App, fans can enter multiple contests each week, with jackpot prizes up to $250,000. To play, users simply choose who they think the winning team will be and the margin of victory or answer six multiple-choice questions. Even if no jackpot is won, players are guaranteed to split thousands in consolation cash prizes, and $65,000 has already been awarded.
In the nine days since launch, the FOX Sports Super 6 App has been downloaded more than 280,000 times, with more than 425,000 total contest entries. As of September 16, the FOX Sports Super 6 App is ranked in the top 20 in the games tab of the Apple App Store and in the top 10 in the sports section of the games tab of the Apple App Store.
In addition to the online and mobile offerings, The Stars Group and Mount Airy Casino Resort opened their land-based, retail sportsbook at Mount Airy in the Poconos on September 9, 2019.
“In just four months since announcing our historic U.S. media and sports wagering relationship, we successfully launched our FOX Bet products in two states and our nationwide free-to-play games. The pace of progress and the dedication and execution of our team and the FOX Sports team is extraordinary,” said Robin Chhabra, Chief Executive Officer of FOX Bet. “Together with FOX Sports, an icon in sports programing, we believe we’ve built a platform that is like nothing U.S. sports fans have ever seen. We’re bringing those fans closer to the games they love by making our platform more fun and engaging than any other out there.”
About The Stars Group
The Stars Group is a provider of technology-based product offerings in the global gaming and interactive entertainment industries. Its brands have millions of registered customers globally and collectively are leaders in online and mobile betting, poker, casino and other gaming-related offerings. The Stars Group owns or licenses gaming and related consumer businesses and brands, including PokerStars, PokerStars Casino, BetStars, Full Tilt, FOX Bet, BetEasy, Sky Bet, Sky Vegas, Sky Casino, Sky Bingo, and Sky Poker, as well as live poker tour and event brands, including the PokerStars Players No Limit Hold’em Championship, European Poker Tour, PokerStars Caribbean Adventure, Latin American Poker Tour, Asia Pacific Poker Tour, PokerStars Festival and PokerStars MEGASTACK. The Stars Group is one of the world’s most licensed online gaming operators with its subsidiaries collectively holding licenses or approvals in 21 jurisdictions throughout the world, including in Europe, Australia, and the Americas. The Stars Group’s vision is to become the world’s favorite iGaming destination and its mission is to provide its customers with winning moments.
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About The Stars Group
The Stars Group is a leading provider of technology-based products and services in the global gaming and interactive entertainment industries. Through its Stars Interactive division, The Stars Group ultimately owns gaming and related consumer businesses and brands, including PokerStars, PokerStars Casino, BetStars, Full Tilt, StarsDraft, and the PokerStars Championship, PokerStars Festival and PokerStars Megastack live poker tour brands (incorporating aspects of the European Poker Tour, PokerStars Caribbean Adventure, Latin American Poker Tour and the Asia Pacific Poker Tour). These brands together have more than 113 million registered customers globally and collectively form the largest poker business in the world, comprising online poker games and tournaments, sponsored live poker competitions, marketing arrangements for branded poker rooms in popular casinos in major cities around the world, and poker programming and content created for television and online audiences. The Stars Group, through certain of these brands, also offers non-poker gaming products, including casino, sportsbook and daily fantasy sports. The Stars Group, through certain of its subsidiaries, is licensed or approved to offer, or offers under third party licenses or approvals, its products and services in various jurisdictions throughout the world, including in Europe, both within and outside of the European Union, the Americas and elsewhere. In particular, PokerStars is the world’s most licensed online gaming brand, holding licenses or related operating approvals in 17 jurisdictions.