Raise Your Game
BetEasy delivers one of the leading online sports betting platforms in Australia, the second largest regulated sports betting market in the world. BetEasy, which is based and primarily operates in Australia, offers its customers a wide range of betting options across thoroughbred, greyhound and harness racing and dozens of sports including the Australian Football League and National Rugby League. It offers customers exciting promotions, a category-leading loyalty program and is the only corporate bookmarker able to provide its customers with access to the popular Sky Racing channels directly through its betting applications.
In August 2018, The Stars Group reinstated the BetEasy brand following the integration and migration of William Hill Australia with and into CrownBet. The Stars Group acquired an 80% ownership interest in the combined companies through a series of transactions between February and April 2018.
BetEasy aims to change the future of online betting in Australia through entrepreneurial thinking, pioneering betting technology and a collaborative and dynamic culture. We put our customers first, champion responsible betting and continue to advocate for meaningful improvement to Australia’s consumer protection framework.
The BetEasy betting system is a proprietary platform built from the ground up and the BetEasy.com.au website and app are among the most innovative in the industry, offering customers an unrivalled betting experience through features such as Bet Boost and Multi Express.
BetEasy Rewards is a unique loyalty program for BetEasy customers to earn points including through free competitions and prize pools. Points can be redeemed instantly for gifts, entertainment and iconic Australian sporting experiences like tickets to the Australian Football League and thoroughbred racing events.
We are a proud founding member of Responsible Wagering Australia, an independent gaming counsel that promotes the highest standards of integrity and probity in the Australian online betting industry through consumer protection, responsible gambling and harm minimization measures.
The Bench is BetEasy's bespoke campaign and website to encourage customers to gamble in moderation, as a form of entertainment in a safe and secure environment.