Vice President of Marketing

Job Type:
Linwood, NJ, United States

Job Purpose

We provide the ultimate experience for our players, and for those who aren’t playing right now, we’re working on it! Players get excitement from first contact through an unsurpassed onboarding and gaming experience and many winning moments. We’re focused on providing a thrilling and safe gaming environment and a really positive place where people love to be! Our products are everything to us which include our famous brands PokerStars, SkyBet and BetEasy (naming just a few!).

This is all provided by our many stars who make up The Stars Group. Listed on the Nasdaq and with a multibillion dollar revenue we’re now going into a major growth strategy for the US. You would be key in the progress of this.

Key responsibilities:-

As the Vice President of Marketing you’ll report directly to the SVP USA and you will design, run and own the entirety of our North American marketing strategy. We’re the largest listed online gaming company in the world and we intend to be the biggest in the US.

Right now we’re kicking off our national marketing strategy, developing relationships with key partners and laying the foundations of large scale growth as the market continues to open up.

This is a very senior role in our organisation. Joining us now, means you’ll be part of the shaping and creation of a huge enterprise and of course be at the top of what will become a very large business. To achieve this you’ll be supported with access to an amazing base of 4,500 staff globally including marketing professionals, product specialists, strong tech expertise, gaming innovators, BI and much more.

We’re looking for someone who’s worked in big exciting brands. Ideally you’ll come from a digital background having delivered best in class acquisition strategies within global tech company. You’ll have to lead a marketing team in a senior role (VP or equivalent) where the customer is key. We’d like to hear about how you’ve delivered a successful marketing strategy covering digital, CRM, brand and the innovative elements you’ve brought in (these have probably been copied by your competitors!).

We have the product, we need the visionary to lead the marketing of it and build on a multibillion dollar business in the US.

If you feel this is you, please apply. If we’re right for each other we’ll be in contact and tell you more.

How this will work:

Following your application you’ll have an initial call with our Head of Talent Acquisition, this is followed by a phone interview with our CMO. After this we’ll arrange for you to meet us in one of our US offices and then we’ll try and hire you!

Our Values

  • Focus on the customer
  • Work as a team
  • Strive for excellence
  • Have courage
  • Show passion

The Company

The Stars Group is the ultimate owner of industry leading gaming brands such as PokerStars, PokerStars Casino, BetStars, Full Tilt, and the PokerStars Live brands, and through its ownership of Sky Betting & Gaming, a mobile-led leading online gaming operator, licenses the Sky Bet, Sky Vegas, Sky Casino, Sky Bingo and Sky Poker online gaming brands. Collectively, these and other brands of The Stars Group have millions of registered customers globally, forming one of the world’s largest publicly listed online gaming companies. This role is in the Atlantic City service office in the Group Marketing department.