The role: Senior Brand Marketing and Campaign Manager
We are looking for a Senior Brand Marketing and Campaign Manager to join our fast-growing Stars Creative team, based in our Leeds service office.
Are you our next super star?
We are building a new Marketing Centre of Excellence in Leeds and we’re looking for individuals with big ideas and the ability to think creatively and outside of the box. You will become part of a company that gives you everything you need to create winning moments to push your own boundaries and build the best experience for our millions of players around the world.
So, who are we? We’re home to some of the biggest, most exciting brands in the online gaming industry, with offices, events and players all over the world. We’re the ultimate owner of such brands as PokerStars, PokerStars Casino, BetStars, Full Tilt, Sky Bet, Sky Vegas, Sky Casino, Sky Bingo, Sky Poker and BetEasy, as well as live poker tour and event brands.
Why we need you: -
Your role will be to manage brand marketing campaigns, holistically from start to finish - i.e. new product launches / features / platforms / sub-brands, sponsorship deals, global marketing activations. You will work closely with Business Intelligence, PR, Social Media, Digital Marketing, Customer Experience, Product, to develop inspiring and effective 360 marketing and campaigns.
You will also be responsible for the creative advertising needs of the business including the day-to-day management of PokerStars advertising projects across all active markets - consistently delivering quality creative solutions on time, on brief, on brand and on budget.
As part of this role, you will be responsible for the definition of the consumer target, positioning and ensuring that all necessary elements of campaign are in place, in sync, and on strategy. You will oversee campaign creation from conception to completion, working with internal creatives teams to ensure optimal quality, as well as smooth, timely communication at every point in a project lifecycle.
Who are we looking for: -
You’ll have a passion for Sports and online gaming with previous experience in 360-degree campaign marketing, preferably within online gaming / gambling brands. You’ll enjoy project and account management and working within a fast pace environment. Strong interpersonal skills are important for this role and the ability to maintain effective relationships across our departments.
In addition, any experience working with marketing agencies and being confident to express your own views of communications, marketing and brands will provide you with a good grounding to deal with the variety that this job has to offer.
As the ideal candidate, you will have: -
European / International 360-degree marketing experience within the online gaming industry or experience of big brands.
What’s in it for you?
The salary for this job is based on experience, so whilst we are not able to go into detail at this stage, we can say that we offer great salary packages and a discretionary annual performance bonus. We can also provide advice and dedicated assistance to those moving to Leeds.
We offer health and dental insurance for you, your partner and your children (if you all live at the same address). You can make the most of our personal interest allowance in order to learn something new or pursue a hobby. If you have a baby whilst you work for us, we will give you 1000 GBP as congratulations.
In addition to that, we provide the opportunity for a discounted gym membership.
Our in-house training and development team deliver fantastic support in terms of developing your skills and helping you progress your career.
What happens next?
We will aim to get back to you as soon as possible. If you meet the criteria, then we’ll invite you to a phone interview and if that goes well we’ll meet you for a face-to-face interview.