The role: SEO Manager
We are looking for a SEO Manager to join our growing team based in our Leeds service office.
Why we need you:-
To lead the set up and development of the SEO function for Sky Betting and Gaming (SBG). You will work with Marketing and Product teams in SBG to develop the SEO performance of the SBG websites and integrate them into the wider SEO practices of the Stars Group. You’ll need to be an SEO all-rounder, but with a focus on onsite SEO and with the ability to work with internal stakeholders.
As part of this role, you will undertake technical audits of SBG properties, driving actionable insights for Technical and Content teams. You’ll report on SBG SEO performance to key stakeholders and liaise with Product and Content teams to ensure that recommendations are fully implemented. You will help to ensure SBG work closely with the rest of the Stars Group SEO team to ensure SEO standards and guidelines are consistent across the whole of The Stars Group. You’ll also be responsible for defining keyword ranking targets for SBG and work with the wider SEO team and external partners to achieve targets.
Who are we looking for:-
We are looking for a self-starter with excellent data analysis skills, particularly using Google Analytics. You’ll need a high-level knowledge of SEO tools, particularly SEM Rush, Majestic SEO, and Google Search Console as well as understanding of web development techniques relating to SEO.
You’ll be confident undertaking SEO onsite optimisation, information architecture and keyword research. You’ll need to have strong Excel and presentation skills and enjoy working with people with a wide variety of different skills, including editors, marketers, SEO specialists and developers.
As the ideal candidate, you will have:-
Experience within a similar role in the gaming industry.
What’s in it for you?
The salary for this job is based on experience, so whilst we are not able to go into detail at this stage, we can say that we offer great salary packages and a discretionary annual performance bonus. We can also provide advice and dedicated assistance to those moving to Leeds.
We offer health and dental insurance for you, your partner and your children (if you all live at the same address). You can make the most of our personal interest allowance in order to learn something new or pursue a hobby. If you have a baby whilst you work for us, we will give you 1000 GBP as congratulations.
In addition to that, we provide the opportunity for a discounted gym membership.
Our in-house training and development team deliver fantastic support in terms of developing your skills and helping you progress your career.
What happens next?
We will aim to get back to you as soon as possible. If you meet the criteria, then we’ll invite you to a phone interview and if that goes well we’ll meet you for a face-to-face interview.
The Stars Group is the ultimate owner of industry leading gaming brands such as PokerStars, PokerStars Casino, BetStars, Full Tilt, and the PokerStars Live brands, and through its ownership of Sky Betting & Gaming, a mobile-led leading online gaming operator, licenses the Sky Bet, Sky Vegas, Sky Casino, Sky Bingo and Sky Poker online gaming brands. Collectively, these and other brands of The Stars Group have millions of registered customers globally, forming one of the world’s largest publicly listed online gaming companies. This role is in the Group’s Leeds service office in the Performance Marketing department.