SEO Manager - Technical & Reporting

Job Type:
Leeds, United Kingdom

The role: SEO Manager - Technical and Analysis

We are looking for an SEO Manager - Technical and Analysis to join our Performance Marketing team, based in our Leeds office.

Are you our next Super Star?

We are building a new Marketing Centre of Excellence in Leeds and we’re looking for individuals with big ideas and the ability to think creatively and outside of the box. You will become part of a company that gives you everything you need to create winning moments to push your own boundaries and build the best experience for our millions of players around the world.

So, who are we? We’re home to some of the biggest, most exciting brands in the online gaming industry, with offices, events and players all over the world. We’re the ultimate owner of such brands as PokerStars, PokerStars Casino, BetStars, Full Tilt, Sky Bet, Sky Vegas, Sky Casino, Sky Bingo, Sky Poker and BetEasy, as well as live poker tour and event brands.

Why we need you: -

You will be responsible for technical and onsite optimisation across The Stars Group. As part of this role, you will be the go-to person for SEO requirements, content optimisation, migrations and auditing across the group.

You will be responsible for technical audits of SBG properties driving actionable insights for technical and content teams. You will liaise with product and content teams to ensure that recommendations are fully implemented. Analysing search results and investigating ranking changes and competitor position and reporting on general SEO performance to a variety of difference business areas.

The role is ideal for a detailed SEO specialist, someone who wants to get under the hood of the algorithms and drive actionable insights from their findings.

Who are we looking for: -

We are looking for an individual with strong data analysis skills, particularly Google Analytics. You will need an excellent knowledge of Google’s algorithms and trends in search for this role.

You should have a detailed understanding of keyword research, SEO onsite optimisation and Information Architecture. Knowledge of SEO tools, particularly SEM Rush, Majestic SEO, and Google Search Console and knowledge of Web Development techniques relating to SEO is essential.

You’ll get the opportunity to work with people with a wide variety of different skills, including editors, marketers, SEO specialists and developers.

As the ideal candidate, you will have: -

Previous experience within the gaming industry sector. Additional language skills.

What’s in it for you?

The salary for this job is based on experience, so whilst we are not able to go into detail at this stage, we can say that we offer great salary packages and a discretionary annual performance bonus. We can also provide advice and dedicated assistance to those moving to Leeds.

We offer health and dental insurance for you, your partner and your children (if you all live at the same address).  If you have a baby whilst you work for us, we will give you 1000 GBP as congratulations. In addition to that, we provide the opportunity for a discounted gym membership.

Our in-house training and development team deliver fantastic support in terms of developing your skills and helping you progress your career.

What happens next?

We will aim to get back to you as soon as possible. If you meet the criteria, then we’ll invite you to a phone interview and if that goes well we’ll meet you for a face-to-face interview.