Digital Marketing Java Developer

Job Type:
Sofia, Bulgaria

The role:

We're looking for a Digital Marketing Java Developer to join our outstanding MarTech (Marketing Technology) team in Sofia.

Why we need you:

As a Digital Marketing Java Developer within MarTech you will work alongside our Web Front End and Server teams to help develop, integrate and support solutions for marketing.

You will work within one of our great teams here at The Stars Group, you’ll be developing and delivering marketing technology. You will help come up with innovative methods to integrate new marketing suppliers and you can expect to test your wits with complex cross device tracking problems. You will be in constant communication with our PPC, SEO, Display & Paid Social teams to realize their ideas, and to help them manage, configure and solve any issues in their campaigns.

Who are we looking for:

Skillful Java Developer with experience in marketing environment.  

You’ll help to clarify various requirements, solve issues based on available information and act as technical liaison between our vendors and marketing teams. While a lot of the focus will be based on Web Applications integrations through JavaScript and APIs you will get to develop solutions for analytics, tracking, tag management and attribution modelling tools.

So, if you fancy taking yourself out of your comfort zone and you are really keen to learn new things, experiencing the fast-paced world of digital marketing this might just be perfect for you!

Key Responsibilities:

A big part of your day-to-day work will be to test and verify tracking, analytics and affiliate data on all digital properties and marketing channels. You will work alongside the PPC, Display, Mobile Marketing, SEO, BI and product development teams in order to configure, implement, test tracking and analytics platforms.

As a Digital Marketing Java Developer you will be responsible for the implementation, maintenance, accuracy and improvement of web analytics data capture, systems and tools. You’ll also be tasked with recommending tools, metrics, standard methodologies for the measurement of online and offline marketing campaigns.

A large part of your duties will be to develop solutions for successfully tracking issues in the ongoing marketing campaigns and reporting using Google Big Query and Data Studio.

You should have a proven track record of delivering solutions across multiple teams and a variety of platforms working through a range of priorities across a number of teams. It is essential to be able to communicate with a large group of stakeholders, distributed over multiple locations, and deliver accurate progress updates for business and technical users.

Skills and Capabilities


  • Extensive knowledge and exposure in development and managing of APIs and applications/services (mainly through Java)
  • Experience creating server side applications, preferably through Java
  • Knowledge/ Familiarity with Java Script
  • Strong problem solving and analytical skills along with a willingness to learn new technologies
  • Enjoys the challenge of working with multiple teams and a large group of stakeholders
  • Understanding of digital marketing channels and performance metrics
  • Ability to work under your own initiative and deliver to tight deadlines
  • Strong English written and verbal communication skills
  • Computer science or similar degree


  • Advanced knowledge of and experience in digital marketing technologies, such as web analytics, tag management, attribution modelling tools, programmatic bidding, DSPs and so on
  • Google Analytics Individual Qualification with solid experience
  • Familiarity with Google Cloud platform
  • Exposure to Agile / Lean Kanban or similar project management methods

 What's in it for you?

The salary for this job is based on experience, so whilst we are not able to go into detail at this stage, we can say that we offer great salary packages and a discretionary annual performance bonus.

We offer health and dental insurance for you, your partner and your children (if you all live at the same address).In addition, you are entitled to a personal allowance interest which encourages our employees to upskill themselves or pursuing a hobby. A baby bounty is offered to our employees as well, granting 1000 BGN upon the birth of a child.

Our in-house training and development team deliver fantastic support to develop your skills and support you in progressing your career.

In the office there is always free fresh fruit, snacks and drinks. In addition, we contribute a certain amount to the transportation and lunch expenses of our employees.

Our employees can always enroll to our sports program, and in terms of relaxation we have a playroom, including a PlayStation and a pool table. Our social team organizing great events; including our sensational summer and Christmas parties.

What happens next?

We will aim to get back to you as soon as possible. If you meet the criteria, then we’ll invite you to a phone interview and if that goes well we’ll meet you for a face-to-face interview.

The Group:

The Stars Group is the ultimate owner of industry-leading gaming brands such as PokerStars, PokerStars Casino, BetStars, Full Tilt, and the PokerStars Live brands, and through its ownership of Sky Betting & Gaming, a mobile-led leading online gaming operator, licenses the Sky Bet, Sky Vegas, Sky Casino, Sky Bingo and Sky Poker online gaming brands. Collectively, these and other brands of The Stars Group have millions of registered customers globally, forming one of the world’s largest publicly listed online gaming companies. This role is in the Group’s Bulgaria service office in the Web Applications and Tools department.